工作內容：
Key Responsibilities: Strategic Product Development and Portfolio Management •Design and manage premium credit card products tailored to the needs of HNW segment. •Align credit card strategies with the broader wealth management goals to enhance client engagement and retention. •Develop a differentiated value proposition leveraging insights from the affluent and wealth management segments. Customer Acquisition, Engagement, and Retention •Collaborate with the wealth management team to identify cross-selling opportunities for affluent credit card offerings. •Drive targeted acquisition strategies through referrals, events, and customized campaigns. •Ensure personalized experiences by integrating financial benefits, luxury rewards, and exclusive services. Wealth Management Synergy •Partner with wealth managers to understand client needs and deliver bespoke credit card solutions. •Leverage existing wealth management client relationships to grow the affluent credit card portfolio. •Provide training and tools to the wealth management team for seamless promotion of credit card offerings. Partnerships and Vendor Collaboration •Establish and manage partnerships with luxury brands, travel companies, concierge services, and other high-value vendors. •Enhance the affluent credit card’s appeal by integrating unique benefits such as priority access, exclusive offers, and tailored experiences. •Negotiate agreements that align with the lifestyle preferences of affluent customers. Customer Service Excellence •Ensure premium servicing standards for affluent customers through collaboration with operations and customer service teams. •Oversee the implementation of feature and services, including airport transfer, concierge, VIP support, and personalized offers. •Monitor feedback to continuously improve the customer experience. Performance and Analytics •Analyze portfolio performance metrics such as customer acquisition, spends, retention, and profitability. •Prepare detailed insights and recommendations for senior management to drive portfolio growth. •Proactively identify risks and implement mitigation strategies.
Qualifications and Skills:Education: • Bachelor’s degree in Business, Marketing, Finance, or a related field (MBA preferred).Experience: •8+ years of experience in premium credit card product management, wealth management, or related fields. • Proven success in collaborating with wealth management teams to deliver integrated financial solutions. • Strong experience in managing luxury partnerships and customer-centric strategies for affluent clients.Skills: • In-depth understanding of the affluent and HNW customer segments, their financial needs, and lifestyle preferences. • Strong analytical and strategic planning skills, with the ability to use data to drive decisions. • Excellent communication, relationship management, and negotiation skills. • Ability to work collaboratively across teams and manage multiple stakeholders effectively. • Knowledge of regulatory requirements related to credit cards and wealth management services.
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【早班】★機房人員
品保人員
